| Car Culture
Some cities convert their historic
parking garages to lofts or lots.

Story by Mary Beth Klatt /
Oct. 8, 2004

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| The Hotel LaSalle was demolished
in 1976, but its 1918 garage remains. (Landmarks Preservation
Council of Illinois) |
Dust coats the upper windows, rust
flakes off the 60-year-old neon sign, and rickety scaffolding
protects passersby from debris from the brick-and-terra-cotta
facade of Chicago'sand perhaps the country'soldest
parking facility, the Hotel LaSalle garage.
Built in 1918 when Model T cars reigned
and motorists sported goggles and scarves to keep road dust at
bay, the Hotel LaSalle garage could go the way of Pierce Arrows
and Crosley automobiles.
The city's Commission on Chicago Landmarks
recommended Oct. 7 that the building, which it contends is the
nation's first multi-level parking garage, be denied landmark
status. The commission had awarded preliminary landmark status
in 2002 to the six-story facility designed by famed architects
Holabird & Roche.
"There is no way to update to make it useful,"
says city spokesman Tony Binns. "It was built for Model Ts,
and only one car could get it in and out at a time, not for traffic
constantly coming in and out today."
Local preservations are disappointed with the commission's
decision. "It is quite disappointing when the commission
takes action to save an important historical building and then
reverses itself in the 11th hour," says Jonathan Fine, president
of Preservation Chicago. "This action only ensures that the
building will definitely be demolished."
The building's manager, Dennis Quinn,
didn't want landmark status. "The garage is very inefficient,"
says Quinn, president of System Parking Inc., which manages the
facility. "It takes a ton of valet parkers to get cars in and
out of the garage in the morning and the evening." He says the
garage hasn't turned a profit in seven years. "In today's market,
there's no way we can compete with the self-park garages."
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| This 1924 Los Angeles parking garage is
now a loft-style apartment building. (Architectural Resources
Group) |
Other garages nearly as old as the
Hotel LaSalle have been successfully rehabbed. In August, an eight-story
Beaux Arts garage in Los Angeles was granted historic status by
the California's Historic Resources Commission. Designed by Curlett
& Beelman, the 1924 building was constructed to alleviate reduce
traffic and provide extra parking in the then busy downtown. A
state-of-the art mechanical lift hoisted Studebakers, Pierce-Arrows
and Fords into parking spaces. "It's truly a piece of car culture
particularly in Los Angeles, defining the landscape until after
World War II," says Trudi Sandmeier, a historic preservationist
with the Los Angeles Conservancy.
In Milwaukee, the Gimbels Parking Pavilion
also was rehabbed and is being used for office space and parking.
"The Gimbels garage is important because it's a nice example of
Streamline Moderne styling through a building that is poured-concrete
but is a nice piece of design work," says Jim Draeger, Wisconsin's
deputy state historic preservation officer. "It's high style.
It's a handsome, attractive building and it helps connect us to
the early history of transportation."
Parking garages began as one-story
brick affairs at the end of neighborhood alleys of residents who
could afford automobiles. But the hotels, particularly in downtown
Chicago, revolutionized parking, making garages a critical part
of the urban landscape. While automobiles were invented in the
19th century, they didn't become common until 1905. when hundreds
of companies churned out "horseless carriages." In cities everywhere,
these early automobiles jockeyed for space with carriages, horses,
and trolley cars, and there simply wasn't enough street parking
available to accommodate them all. There was only one way to go:
up.
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|
Detail of Milwaukee's Gimbels parking garage
(Eric Oxendorf/Wisconsin Historical Society)
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"Cities had to develop a new type of
building, and Chicago was famous for rethinking the building as
more than just a utilitarian structure," says Tim Samuelson, Chicago's
cultural historian. The Hotel LaSalle was among the first hotels
in the country to meet this challenge. It built a free-standing
garage, a red-brick, multi-level facility with enclosed windows
to keep out the rain and a ramp to ensure speedy parking. The
hotel touted it as "America's finest garage."
In 1927, DuPont Co. invented Duco-lux,
a durable automobile paint finish that revolutionized the parking
industry. Cars could be left outside in the rain or snow overnight
without damage, an innovation that led to garages without windows.
Although the construction of new garages came to a halt with the
Great Depression, and later World War II, new construction began
again in 1947 with the first self-parking garage. With few exceptions,
early garages had valets, which still exist. As many as 30 attendants
parked and retrieved cars for shoppers 24 hours a day at the four-level,
three-story Gimbels parking pavilion in Milwaukee, built in 1947.
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| Milwaukee's Gimbels Parking garage, 1947
(Wisconsin Historical Society) |
Among the first to incorporate basement
space, the Gimbels structure was considered the newest wave in
modern parking. Beginning in the 1950s, old buildings in major
cities were demolished with alarming frequency to make way for
new parking facilities. At the same time, people were moving out
to the suburbs, where there were no streetcars. Retail also moved
from downtown to the suburbs, creating a need for new parking
lots. By the end of the 50s, virtually all parking garages were
self-park, not valet.
Preservationists such as Draeger contend
that the old garages are worth saving. "They still have viable
uses," he says. "There's no need to take a parking garage
down as long as people are driving cars to park. It makes sense
to rehab. It's a lot less expensive than building a new one. You
get to preserve a piece of history that is probably the most innovation
of the 20th century and put it to a use that's probably the best
use for it."
Mary Beth Klatt is a freelance writer
living in Chicago.
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